The site, approximately 2,300 m2 is located in the heart of Gangnam district. The project is situated 10 minute walking distance from the Gangnam station and it is surrounded by more than 5000 residential units and the school districts.
Also, the Gold Spa has been called as an identity of the building as it serves the local and the visitor a health and beauty treatment for decades. Through understanding the influx of residential development and needs of reinforcing the building’s identity, this project will offer not only local amenities but also a community platform with mixed programs such as medical, educational, and cultural facilities.

The cross as a symbol represents the notion of community platform where different groups of people intersect each other. The cross is adopted as a design motif and applied throughout the building to strengthen the identity of the building as well. The idea of intersection is also expressed through conjoining materials with different characteristics such as metal, terracotta, glass, and lighting. Furthermore, the grid system is a gesture of appreciating the existing structural framework and it also emphasizes the unique and diverse activities of each unit in this complex.

Increasing accessibility plays an important role in establishing the community platform. Every access point including the main entrance, individual entrance to retail stores on the first floor, and the rear entrance is emphasized with the different application of material and the use of cross sign.